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Darlene Real-Higginbotham Biography

Darlene is an expert in the ever-changing world of and fashion and produces

fashion shows, seminars and workshops for firms, companies and organizations. 

Darlene is a personal coach for upper and middle management for the refinement

of their image and etiquette skills. Her training began at University of Alabama

School of Dentistry in Birmingham where she earned her dental hygiene,

perceptorship degree, and was one of the youngest hygienist in the state. She

 is a licensed and Registered Dental Hygienist in Alabama, specializing in the

effects of the oral cavity on health and appearance, her license and continuing

education credits are maintained yearly.  Mrs. Real-Higginbotham is certified

by Color I of Newport Beach California as a color and wardrobe consultant. 

She was a color and wardrobe instructor for the John Casablanca’s Modeling

and Talent Agency for fifteen years.  Darlene has her certification in business

and social etiquette from the prestigious Dorotha Johnson School of Protocol

and Etiquette in Washington D.C., where Ms. Johnson is the etiquette consultant

to the World Trade Center.  Darlene’s experience in healthcare, retail, and training

management has given her the business knowledge needed in today's world-market.

Darlene defines the impact that personal dress, posture and appearance, can have

on how others see you and how you see yourself. 


Darlene was a founding member of the Alabama Speakers Association in 1982

and the 2005-2006 President.  She has been a professional member of the National

Speakers Association since 1984.  During her membership in The International

Speakers Association, in which eight of our United State Presidents were members,

she introduced speakers on c-span and spoke to the membership on Professional



Darlene was hired by the producer of the WBRC 6 television Morning Show as

fashion stagiest, working with a team of two stylist and a make-up artist, they

performed two make-over’s once a week for five years.  Volunteers wrote in

from all over the state to be chosen for a make-over. Mrs. Real-Higginbotham

was selected to do the Tom York Morning Show from Bermuda as a spokesman

to report on fashion.  The Alabama Japan Leadership Delegation invited Darlene

to travel to Japan for the benefit of conducting effective business with the Japanese

for a sixteen day trip.  The trip was sponsored by the University of Alabama and

included entrepreneurs, professors and politician’s.


As a published author and co-author, Darlene has published three small heart

health cookbooks produced by Nomad Press.  They are ‘Quick & Easy Entrees

with Style”, “Quick & Easy Salads and Breads with Style” and “Quick & Easy

Holiday Treats with Style”.  She was also a contributing writer to the best selling,

GRITS, (Girls Raised in the South) Guide to Life.”


Darlene’s goal is to "motivate, inspire, and education individuals to

their greatest potential. Her vast experience with corporate executives, government

officials, and business professionals makes her someone who can provide tremendous

insight into how we relate to others through appearance.  Darlene gives audiences

enthusiasm for examining their business as well as personal image and then coaches

them in finding new techniques to get what they want in their careers and personal life

at any age.

Email Darlene

Appearance Matters Inc. Birmingham, Alabama 35242 Phone: 205-901-4808
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